Posts Tagged ‘Smallbusiness’

Should I hire a marketer for my start-up business?

Marketing

There seems to be a certain scepticism when considering hiring someone to handle marketing tasks; particularly during the startup process of a company. Do we have any budget for this? What type of marketing should we be considering? Isn’t it simple enough to do ourselves? Decision paralysis is a horrible thing. When it comes down…

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How to maintain Continuous Innovation in businesses?

(Copyright of Paul Foreman )

‘Innovation management is fundamental to business’ ‘The most successful businesses are innovative’ – Statements that are thrown around on articles with no clear definition of the meaning, and what does that create? A generation of businesses owners who use the phrase ‘We are innovative’ in the same way teenage girls say ‘We wear make-up as…

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