Posts Tagged ‘opportunity’

How to make the most out of an exhibition?

Exhibition

Exhibitions are perhaps one of the most important marketing practices for both product and service based businesses. Sure; websites, apps and social media allow you to connect to potential consumers from all around the world… but exhibitions offer a face-to-face opportunity to build new networks, increase brand recognition and potentially sell to your target audience.With…

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The benefits and challenges of Youth Enterprise

Youth Enterprise

One of my favourite things to talk about is youth enterprise; being a young age of 20 I have noticed that there are certain skills and abilities the youth hold that go hand in hand in hand with starting a business. From my personal experience I have been involved with many enterprising projects, including setting…

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How can I use photography in my business to create a visual identity?

Harley Davidson Campaign

An image can speak a thousand words, but how can we use an image to create a visual identity, define a brand and  stand out from the competition? For today’s blog I collaborate with Jemima Willcox; professional photographer and owner of the BlueGate studio, to share her expertise on the importance of photography and the…

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Hot Chip – How to be different and change a culture?

Hot Chip Store

A couple of months ago I visited Hot-Chip in Norwich, a new fast-food concept that takes the nations favourite snack-food (Chips) adds mouth-watering sauces and seasonings to create a tasty meal. I spoke to the co-founder Lord Somerleyton about the challenges of running a fast-food restaurant and what makes Hot Chip successful. Here are some…

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How to maintain Continuous Innovation in businesses?

(Copyright of Paul Foreman )

‘Innovation management is fundamental to business’ ‘The most successful businesses are innovative’ – Statements that are thrown around on articles with no clear definition of the meaning, and what does that create? A generation of businesses owners who use the phrase ‘We are innovative’ in the same way teenage girls say ‘We wear make-up as…

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